By using a long shot they allow us to see the main cast but also the setting giving us an insight to setting and cast of the film. The posters shows what we assume to be a family, standing in a triangle formation leaning over the boy suggesting he is an important character. The two adult characters appear to be revolving around him suggesting the story does aswell. The boy is sitting on the floor in a pool of water looking angry as he looks at his reflection. His hand is reaching forward suggesting he is reaching into the other side which relates to the caption below him "There is evil on the other side". The two other charectors stand behind the boy looking over at him in concern, this emphasises our theory that he is the centre of the story. The reflection of the water ripples has been reflected onto the walls all over the room which suggests both sides (evil and not) are coming together. Beside the boy is a toy truck on its side floating away suggesting themes of trauma as well as suggesting the boy is no longer a child.
They have used dark tones which conveys the horror genre. The bright red title in contrast to the dark tones is effective as it draws the audience in making it eye-catching. They have linked the layout of the title by reversing the second R in 'Mirrors' to emphasis the meaning of the title. Above the title is 'Kiefer Sutherland' which will encourage people who enjoy his movies to go watch it. They tend to only include big names on posters as people wont respond to names they don't recognise.
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